Methodology
We have an established methodology that delivers great results quickly. We start by valuing your markets and creating customer groups based on why and how purchases are made. We assess your competitive potential and determine which groups are most valuable to you. We create actionable battle sheets for your sales team to minimise the time and effort to action – you do not want sales wasting time reading books of recommendations, you want them using them to make you money. We then work with your sales support to ensure that your face-to-your-customer is welcoming and that you are making the very best use of your sales support. This established methodology with developed templates will move you faster to increased revenue and profit.
Approach
RedSandStrategy works in the white space between sales&marketing and tactics&strategy to create a revenue and profit foundation for growth. We work the numbers and are comfortable challenging you on costly beliefs that are not based on market reality. We aim to leave you with an improved sales engine that responds better to customer need and competitive pressure. We are interested in creating results – not delivering reports.
Experience
Our perspective is rare in oil and gas. Many staff have international experience, few have decades of working in top-tier operators and service companies, bringing you the benefit of understanding both. We work for companies, their investors and private equity and are happy to engage on a risk-reward basis
Analysis
Backgrounds in science and business translate your technology’s possibility into a business solution. Analysis is key to our approach, we seek to create better and new ways for you to compete for profit and do this based on market realities. Our principal has a background in earth science and was awarded the Sloan Fellowship degree from London Business School with distinction.
Competition
Unique focus on creating revenue through customer understanding and delivering profit by beating your competition. Your competition was the foundation from which RedSandStrategy started and our focus on helping you beat your competition is a key differentiator.